William S. Casselberry
From Kook Science
William S. Casselberry | |
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Born | 1 December 1892 Pittsburgh, Allegheny Co., Pennsylvania |
Died | 19 March 1979 (86) Santa Barbara, California |
Workplace(s) | Mytiner & Casselberry Inc. |
William Sturgeon Casselberry (December 1, 1892 - March 19, 1979) was an American consulting psychologist and co-developer, with Lee S. Mytinger, of the direct sales franchising system used by Nutrilite Products, the forerunner of modern multi-level marketing schemes.
Selected Bibliography
- Casselberry, William S. (1938), How to Use Psychology in Everyday Living
- Mytinger, Lee S.; Casselberry, William S.; Rehnborg, Carl F. (1945), How to Get Well and Stay Well, Long Beach, Calif.: Mytinger & Casselberry Inc.
- Casselberry, William S. (1964), How to Work Miracles in Your Life: The Golden Secret of Successful Living, West Nyack, N.Y.: Parker Pub. Co.